To Deborah A. Culp: Via Quandolyn L. Grant
With the hands of a Coco Chanel and the vision of a Ralph Lauren, Tamira Bell has turned what started out as a desire for the exclusive, coupled with an industrious work ethic into the now fashionable yet affordable line of custom made earrings and accessories that is Amir Emir.
Each piece is uniquely hand-made by Ms. Bell herself, designed and crafted to meet the needs of those who want their jewelry to breath elegance, speak style and whisper versatility, the earrings can be worn by those with or without pierced ears. The target market for the line is vast as Tamira wanted to create a line that could be worn by all and was not limited to one’s professional status, personal interest, ethnicity, or age. Amir Emir also houses the Little Princess line designed for those ages 3 and up. The company’s tagline of “Make A Statement” truly sums up what Amir Emir is all about, the pieces are bold and outstanding, and with a line that includes an intense showcase of shoes and handbags in addition to the earrings, it is guaranteed to be an incredibly unique experience for customers. One of Tamira’s goals for Amir Emir is for it to become a household name like that of her idol Ralph Lauren, she strives for such brand awareness and desires for Amir Emir to be the “must have product”.
Amir Emir is quickly garnering attention from the press being featured in such publications as All Angles Magazine, Explosive Magazine, and Divine Caroline. Recently Ms. Bell’s talented and creative mind put her in the spotlight once again as the winner of a contest with the popular
Accessory designers Coco& Breezy whose products have been seen on celebrities like Kelly Osborne, Nicki Minaj, Serena Williams and Beyonce’. The company presented individuals with the opportunity to come up with a name for an upcoming product line and choose a celebrity as the new face of that line. Being the creative genius that she is Tamira submitted the name “Young, Wild and Free “and selected hip-hop star Wiz Khalifa for the brands next line, this is sure to be added recognition for Amir Emir as well.
To add to the company’s fast growing success, Amir Emir will be showcased at this year’s Atlanta International Fashion Week being held in Atlanta, GA July 24-29. Amir Emir will stand alongside such names White House Black Market, Roberto Cavalli, Calvin Klein, Kenneth Cole, Juicy Couture, Rock & Republic, Sean John, Ed Hardy, Dereon, and True Religion. Even in the midst of such industry giants, there is no question as to whether or not the bold, yet graceful and humble Ms. Tamira Bell, and Amir Emir can hold their own.