Staying on track for the new year

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This year, take years off how you look & how you feel!

For those of you who are gym regulars, you may have noticed the influx of “resolutioners” who for a month or so, give it all they got, then leave after seeing very little return. What went wrong? Why does this happen year after year? It’s simple really. Looking your best and feeling your best is a lifestyle change. It’s not a diet, it’s not empty promises. It’s that dirty little word; “commitment”.

In a few months, had a commitment taken hold their weight loss resolution may have been met. I bring this up because the same is true about beauty. Beauty begins from the inside and is reflected upon your skin first. No matter how much make-up you put on, blemishes, dark circles, dry skin can diminish the masterpiece you are. The good news is, with just a little focused time and attention on your skin, you can look as much as ten years younger, and feel younger too! The best part is, it’s much easier than 90 minutes at the gym.

Arm Your Armor: Your skin is your body’s first defense, so you’ve got to arm it for battle! How? In addition to eating a diet high in anti-oxidant rich foods, moisturize once during the day with a highly recommended SPF moisturizer and once at night with a clinically proven night cream. Then get a good night sleep. The good nutrition and rest energize you and increase your feel good factor, but shielding your skin from the sun will slow the formation of fine lines, wrinkles and dark spots, which mean you, look younger, too!

Enhance Your Senses: The body’s largest (sensory) organ – skin – detects pain, pleasure, temperature, pressure and irritation. So, in order to help your skin sense the world around you – without becoming overly sensitive, remember to moisturize regularly. Getting rid of dead cells allows new ones to surface, making your skin brighter, softer and more sensitive – in the right ways! Plus, locking in moisture keeps your skin firm and supple – two signs of youth, no matter your age!

Sweat It All Out!: Finally, your skin serves to help regulate your temperature and rid your body of toxins. Get enough moderate exercise to break a sweat several times a week and you’ll do more than increase muscle tone and sex appeal! You’ll get the healthy glow that comes with a clean bill of heath… and what could make you feel – or look – more timeless than that? I hope 2012 is your year!

Besos, Scott-Vincent


BORBA Inc, Founder|Creator
Elf Cosmetics Co-Founder|Creator
Facebook: Scott-VincentBorba
Facebook: BORBA
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Celebrity Esthetician | Artist
Author | Model | Singer | Actor

About Scott Vincent Borba

Scott-Vincent Borba Mini Biography Popular with consumers, audiences and media alike, BORBA Founder and CEO Scott-Vincent Borba has earned a solid reputation as a prescient thinker and beauty business visionary. In developing first-of-their-kind beauty products for his company and treating the skin from both inside and out, he is indeed changing the way people think about skin care. It begins with Scott-Vincent's philosophy of building beauty inside-out. For him, health and beauty are one in the same. To encourage healthy skin from within there are BORBA Nutraceuticals. For the outside, the company offers a full range of BORBA Cosmeceuticals delivering potent problem-solving antioxidant-rich formulas topically. Since launching BORBA in 2004, Scott-Vincent has nimbly steered BORBA from one success to another. Since his first appearance on QVC in 2006 for example, Scott-Vincent has become one of its top celebrities in the health and beauty category in addition to being named one of the Top 5 QVC Rising Stars overall. The youngest of five children, Scott-Vincent is originally from a small farming town in California. "I received unequivocal guidance and support from my parents," he remembers, "They encouraged my ambitions to escape the constraints of the small town and create something bigger, something significant of my life." During college, Scott-Vincent worked as a Ford model and participated in major fashion campaigns and runway shows including Calvin Klein and Versace. He earned his B.S. degree from Santa Clara University and is a licensed Esthetician. His subsequent move to Los Angeles was an education in itself in the art and science of the beauty business. There he built career successes in both prestige and mass-market sectors in product development, branding and marketing for companies such as Hard Candy, Neutrogena, P&G/Wella/Sebastian, Shiseido/Joico and Murad, before setting out on his own as Founder of BORBA and Co-Founder of e.l.f. (eyes, lips, face) Cosmetics. In addition, Scott-Vincent is an active supporter of and global spokesperson for Covenant House California, a non-profit organization providing food, shelter, life-skills counseling and education for youth in need. "What I particularly love about beauty," concludes Scott-Vincent Borba, "Is that it sits right in the middle between science and fashion, drawing inspiration and content from both. You get the rigor and structure of one combined with the glamour and promise of the other. For me, that's the most intriguing and exciting thing in the world."