HRH The Earl of Wessex visits BENTLEY MOTORS

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By James MacLean

HRH The Earl of Wessex

HRH The Earl of Wessex

  • Tour of Bentley’s state of the art factory
  • Meets Bentley Colleagues and views craftsmanship
  • Bentley hosts launch of Cheshire Community Foundation

Bentley Motors was delighted to welcome His Royal Highness The Earl of Wessex to the Company’s historic Pyms Lane factory in Crewe yesterday. The Earl, who had a number of engagements within the region, had the opportunity to tour the factory and meet a number of colleagues who make some of the world’s finest high luxury cars.

Bentley Motors has close links with the Royal Household, having worked with other UK automotive companies in 2002 to make the State Limousine which proudly carries the “Winged B” of the Bentley marque. His Royal Highness was able to see the craftsmanship in wood and leather that goes into the State Limousine as it does all other Bentleys. However, he was also able to see how the Crewe plant has been transformed over the last decade into a state-of-the-art automotive production facility which marries traditional skills with advanced manufacturing and engineering excellence.


During the visit, His Royal Highness met a number of the Company’s Apprentices. Bentley has always been strongly committed to skills development and apprenticeships and is very active in promoting careers in the industry. Its highly regarded Apprenticeship programme not only provides individuals with the training and work experience essential to a career in the industry but it also delivers significant business benefits to the company, helping it remain globally competitive.

Speaking about the visit, Bentley Chairman and Chief Executive, Dr Wolfgang Schreiber, said:

“It was an honour for Bentley to welcome His Royal Highness, the Earl of Wessex. We are very proud of our production facility in Crewe and even more proud of the thousands of highly skilled colleagues who work here. We were delighted that His Royal Highness had the opportunity to meet a number of Colleagues as they are all ambassadors for the Company and are helping deliver an increasingly successful business that is growing around the world.”

His Royal Highness also launched the Cheshire Community Foundation at an evening reception held at Bentley Motors last night. The Foundation is a new charity which aims to ‘Make Cheshire Better’ by connecting local philanthropists with local charitable causes. The event was hosted by Bentley and attended by over 100 guests, dignitaries and business leaders from the region. Bentley is contributing to the charity through the Bentley Fund.


James MacLean

About James MacLean

Inspirational, accomplished and passionate. Those are just a few words to describe luxury marketing guru James MacLean, who has transformed the celebrity product placement industry through events such as GRAMMY’S /Latin Grammy's, Nickelodeon’s Kids’ Choice Awards, American Country Music Awards, Golden Globes, Spike TV Video Game Awards, BET Awards, NAACP Image Awards, Sundance Film Festival and Grand Prix Monaco. He continues to set the pace and raise the bar in only the most glamorous settings around the globe.